Play 27 · Health and life sciences
Your new grant names equipment you don't have
A seven-step play for a lab equipment reseller. It starts from NIH RePORTER, stacks PubMed and Firecrawl on top, and ends in a message to the principal investigator that is useful before anyone replies.
Installs this workflow, five project tables and a draft campaign. Source access and any external outputs are checked before research.
- Category
- Health and life sciences
- Sources
- 3
- Steps
- 7
The workflow
- Trigger
NIH RePORTERNew awards: PI, institution, aims and amount - Evidence
- ArtifactWhat you hand overA quote sized to the funded aims, compared against what the lab spends waiting for and renting the core's instrument.
- ContactGliderFinds the principal investigator, with a verified work email and a phone
- MessageSend itFrom your own mailboxes, evidence attached
Why it earns attention
A new grant is money with a plan attached. When the plan depends on an instrument the lab borrows from a busy core facility, the case for buying one writes itself.
The play in seven steps
- 01
Catch new awards
NIH RePORTER- What you pull
- Newly funded projects: PI, institution, start date, total amount and the specific aims in the abstract.
- Why it matters
- The aims say what work the lab will do for five years. The money is already there.
ExampleR01 · started Sept 1 · $2.4M over 5 years · aims rely on single-cell RNA sequencing
- 02
See what instruments they use
PubMed- What you pull
- The PI's recent papers, methods sections only: instruments, and whether they credit a core facility.
- Why it matters
- If the lab borrows the instrument from a core, it does not own one. The papers prove it.
Example3 recent papers · all list the institution's genomics core · same sequencer each time
- 03
Measure the wait
Firecrawl- What you pull
- The core facility's pages: booking lead time, hourly or per-run rates, and priority rules.
- Why it matters
- A long wait and a per-run fee are the cost of not owning one. That is the comparison the PI will make.
ExampleCore lists a 5-week booking wait · $1,100 per run · internal rate
- 04
Build the quote
Your artifact- What you build
- A quote for an instrument sized to the aims, with the core's cost and wait over the grant period next to it.
- Why it works
- The PI can take one page to their department chair to justify the purchase out of the grant.
ExampleBenchtop unit · $185k · pays back against core fees in about 3 years · no wait
- 05
Check before you send
Some institutions require core use or central purchasing. Check the grant's equipment budget and the institution's rules before quoting.
- 06
Find the principal investigator in Glider
Glider- Search for
- Principal investigatorLab managerDepartment administratorCore facility director
- Why them
- The PI controls the grant budget. The lab manager books the core and feels the wait every week.
- What you get
- A work email and a direct phone, with the email verified before it goes into a sequence.
- 07
Send the evidence, then run the first test
To: the principal investigatorEvery line comes from a step above Congratulations on the R01.1 Your aims rely on single-cell sequencing, and your last three papers used the genomics core's instrument,2 which lists a five-week wait and $1,100 a run.3 I priced a benchtop unit sized to your aims against those fees over the grant.4 Want to see the numbers?
- Facts from the data (the number is the step)
- What you built for them
- One small ask
- Why it works
- It shows you read their aims and their papers, and it makes the case in the terms a PI uses: time to data and grant dollars.
- First test
- Fifteen new awards whose aims name a technique the PI previously outsourced.
- Success looks like
- Three demos out of twenty new awards.
The sample message is hypothetical and its numbers are illustrative. Verify every claim, date and rule before sending.
Sources used
The three sources this play names. Each links to the other plays that use it.
Related plays
All 63 GTM playsRun this play with Glider.
Deploy the full workflow into a project. Conway checks your scope and source access, builds the evidence, and prepares outreach for review.