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Play 07 · Hospitality and local

ForCaterers and food trucksToThe site manager

A hundred people are about to work somewhere nobody sells dinner

A seven-step play for a caterer, food truck or workplace-meal provider. It starts from City permit portals, stacks Indeed and Google Maps on top, and ends in a message to the site manager that is useful before anyone replies.

Deploy in Glider

Installs this workflow, five project tables and a draft campaign. Source access and any external outputs are checked before research.

Category
Hospitality and local
Sources
3
Steps
7

The workflow

  1. TriggerCity permit portalsWarehouses, plants and hospitals about to open
  2. Evidence
    IndeedNight-shift openings: shift times, headcount, start dateGoogle MapsWhat is open and delivering during that shift
  3. Artifact
    What you hand overA one-page shift meal plan: delivery timed to the break, three price points per head.
  4. Contact
    GliderFinds the site manager, with a verified work email and a phone
  5. Message
    Send itFrom your own mailboxes, evidence attached

Why it earns attention

People on a night shift often have nowhere to eat, and the manager rarely knows. You arrive with proof of that gap and a meal plan that is ready to run.

The play in seven steps

  1. 01

    Find workplaces about to open

    City permit portals
    What you pull
    New-building and certificate-of-occupancy permits for warehouses, distribution centers, plants and hospitals: address, building type, square footage and the date issued.
    Why it matters
    A new building means a new workforce with no food routine yet. You reach them before a vending contract or a competitor does.
    Example

    Distribution center · 1200 Industrial Pkwy · 410,000 sq ft · occupancy permit issued Sept 12

  2. 02

    Confirm people will work there at night

    Indeed
    What you pull
    That employer's job postings at that address that mention overnight, third shift or late hours: the shift times, the number of openings and the start date.
    Why it matters
    Night shifts are when food disappears. The shift times tell you exactly when a delivery has to land, and the start date tells you when to write.
    Example

    38 openings · Warehouse associate, overnight · 10pm to 6:30am · starts Nov 3

  3. 03

    Map what's open during the shift

    Google Maps
    What you pull
    Every restaurant, café and store within a ten-minute drive, with its hours and whether it delivers.
    Why it matters
    This is the proof of the gap. The people on that shift have nowhere to eat, and the manager has probably never checked.
    Example

    Open after 10pm within 10 min: 1 gas station · nearest kitchen closes at 11pm · no delivery

  4. 04

    Build the shift meal plan

    Your artifact
    What you build
    One page the manager can forward: the shift times, the map of what's open, a delivery timed to the main break, and three price points per head.
    Why it works
    It answers what ops and HR will ask before anyone has to take a meeting, so the reply can be a yes instead of a question.
    Example

    2am break · hot meal for up to 40 · $9, $12 or $14 a head · delivered to the break room

  5. 05

    Check before you send

    Ask for the shift's headcount instead of guessing it: 38 openings is not 38 people on one shift. Confirm the building belongs to the employer that is hiring.

  6. 06

    Find the site manager in Glider

    Glider
    Search for
    Site managerGeneral managerOperations managerHR manager
    Why them
    They own staffing and turnover on that shift. A hot meal on nights is a retention perk, so HR is a second way in.
    What you get
    A work email and a direct phone, with the email verified before it goes into a sequence.
  7. 07

    Send the evidence, then run the first test

    • Facts from the data (the number is the step)
    • What you built for them
    • One small ask
    Why it works
    Every fact in it is about their site, and the manager can check each one. The meal plan is already done, so a yes takes no work on their side. And the ask is one paid shift, not a contract.
    First test
    Five new sites with overnight hiring.
    Success looks like
    One paid trial shift booked out of the five sites.

The sample message is hypothetical and its numbers are illustrative. Verify every claim, date and rule before sending.

Sources used

The three sources this play names. Each links to the other plays that use it.

City permit portalsBuilding, mechanical and demolition permits9 playsIndeedJob postings, pay bands and posting age9 playsGoogle MapsLocal businesses, hours, status and reviews10 plays
Play 06Hospitality and localForExtended-stay hotelsToThe research siteYour next room block comes from a clinical trial3 sources · 7 stepsPlay 61Hospitality and localForAI receptionist providersToThe business ownerYour reviews say nobody picks up the phone2 sources · 6 stepsPlay 03Property and constructionForHVAC and equipment serviceToThe property managerThe installer disappeared. The equipment didn't4 sources · 8 steps
All 63 GTM plays

Run this play with Glider.

Deploy the full workflow into a project. Conway checks your scope and source access, builds the evidence, and prepares outreach for review.

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