All plays

Play 61 · Hospitality and local

ForAI receptionist providersToThe business owner

Your reviews say nobody picks up the phone

A six-step play for an AI receptionist provider. It starts from Google Maps, stacks Agentic Phone on top, and ends in a message to the business owner that is useful before anyone replies.

Installs this workflow, five project tables and a draft campaign. Source access and any external outputs are checked before research.

Category
Hospitality and local
Sources
2
Steps
6

The workflow

  1. TriggerGoogle MapsReviews mentioning missed calls, and business hours
  2. Evidence
  3. Artifact
    What you hand overThe reviews about missed calls, and a recording of how the AI line would have answered one.
  4. Contact
    GliderFinds the business owner, with a verified work email and a phone
  5. Message
    Send itFrom your own mailboxes, evidence attached

Why it earns attention

When customers write reviews saying nobody answers the phone, the business owner already knows calls are being lost. Hearing how a missed call would have been handled is the whole pitch.

The play in six steps

  1. 01

    Find reviews about missed calls

    Google Maps
    What you pull
    Reviews from the last year that mention calling, voicemail or nobody answering, plus the business hours.
    Why it matters
    These are customers telling the owner, in public, that they lost business. It is the proof.
    Example

    Dental office · 14 reviews this year mention calling with no answer

  2. 02

    Record the call it should have been

    Agentic Phone
    What you pull
    A call to the AI line playing the most recent reviewer's request, answered and booked.
    Why it matters
    Hearing it is more convincing than any description. The owner hears exactly what they would get.
    Example

    90-second recording · appointment request answered and booked into the calendar

  3. 03

    Put it together

    Your artifact
    What you build
    The reviews quoted, and the recording, on one page.
    Why it works
    The owner sees the problem and the answer side by side.
    Example

    14 quotes · 1 recording · setup in a day

  4. 04

    Check before you send

    Quote reviews accurately and never contact reviewers. Make clear the recording is a demonstration, not a real customer call.

  5. 05

    Find the business owner in Glider

    Glider
    Search for
    OwnerOffice managerPractice manager
    Why them
    The owner reads the reviews. The office manager is the one who cannot pick up when the room is full.
    What you get
    A work email and a direct phone, with the email verified before it goes into a sequence.
  6. 06

    Send the evidence, then run the first test

    • Facts from the data (the number is the step)
    • What you built for them
    • One small ask
    Why it works
    It uses their own customers' words to name the problem and lets them hear the fix in a minute and a half.
    First test
    Twenty local businesses with several missed-call reviews.
    Success looks like
    Three trials out of twenty businesses.

The sample message is hypothetical and its numbers are illustrative. Verify every claim, date and rule before sending.

Sources used

The two sources this play names. Each links to the other plays that use it.

All 63 GTM plays

Run this play with Glider.

Deploy the full workflow into a project. Conway checks your scope and source access, builds the evidence, and prepares outreach for review.